Indonesia Baby Product Exhibition - Mommy 'n Me 2022 by IMBEX
/There are 2 kinds of baby exhibitions from IMBEX series, Mommy ‘n Me which usually will be exhibit in June-July every year, while the IMBEX itself usually will be held in the end of the year. I have not attended Mommy ‘n Me exhibition for 2 years, luckily this year I finally able to visit. Let’s join me virtually!
As always, IMBEX series always held their baby products exhibitions in JCC (Jakarta Convention Center), this year, they are using 2 halls, Assembly & Plenary Hall. The booths in Assembly Hall is bigger and I could say many of those are the old players, while Plenary Hall is occupied with many startup. I love being in Plenary Hall, meeting new brands.
Read more: 5 Booth that you must visit in IMBEX 2021
That day is super hot! I arrived pretty early, around 9:30 AM, there is no crowded lines, I can go inside the exhibition hall and enjoying the air conditioner within 5 minutes. The early birds always get the worms.
This is the first booth that catch my eye in the main lobby hall, Babybee Corp. I’ve know this brand from a local influencer and I follow them ever since. They’re known as hypoallergenic expert sleeping essentials. Indonesia is a hot hot hot country - need to say 3 times to emphasize - thus we are very picky while choosing sleeping essentials (pillow, blanket, bolster), especially for babies.
It was pretty crowded already in the main lobby, going straight then you will meet Assembly Hall and Plenary Hall.
Dooglee is launching their new product called Cosy Mat during the exhibition, and of course there will be a special discount during exhibitions. You can see from the crowd. Dooglee’s sleeping essentials are all using 100% natural latex, I use their pillow as well for myself, and I’ve been using it for almost 2 years, I am lovin’ it.
I bet you are already familiar with Baabaasheepz a Singaporean brand, this time they are having a special trade-in event as booth activity. Give you chance to upgrade your old buddy to a new upgraded version buddy by this VIP Trade-In. Awh, I wish I have one.
Walking down the main lobby, you will meet a couple of Ondel-Ondel - the big doll that is moved by someone inside is the original Betawi culture. On the Ondel-Ondel left hand is Planery Hall, the right is where you go to Assembly Hall. Let me take you to Assembly Hall first.
The very best booth location according to my opinion goes to - MOOIMOM. They will say hello to you once you arrived in Assembly Hall. Showing their 2 hot sale products in their biggest flyer, the auto folded stroller and wireless pumping machine.
Babymoov booth right next to MOOIMOM, together with NAIF a natural skincare brand made in Netherlands. Their booth is so Instagramable and they are having a photo contest this time, sadly I don’t take a good picture of it cause it was sooo crowded! But I took a screenshot from their Instagram account.
Found our carried brand, Matchstick Monkey in Paninti Hub booth. We wrote a bunch of articles about Matchstick Monkey, check them out here.
Boromon by Monde, if you are not living in Indonesia, you might do not know that Monde is a very big local cookie brand. From 1984 until now PT Monde Mahkota Biscuit has been a consistent top player on the market especially for wafers product. PT Monde Mahkota Biscuit focused products are Nissin Wafers, Monde Serena Egg Roll Cookies, Nissin Coconut Biscuit, and Monde Boromon Cookies.
Cute booth by Ocipici - their main product is sleepwear, dailywear, homewear. Not only for kids, but also adults. The price also consider friendly.
Mooi is an Indonesian brand, handmade in Indonesia. They are opening 2 booths during Mommy ‘n me, later that day, both booths are full of human, very crowded, they are having 15% off discount and cashback for those Jastipers (meaning: delivery service).
Who doesn’t love books? Instead of buying more and more toys, I found Indonesian parent loves to buy lots of book! I saw there are many customers carrying boxes of books, I am bluffing. And there is something really draw my attention, the owner still using book to write down the incomes. Check their Instagram @alfabetbooks.
I am hoping Little Palmer House could have Gudettama clothing for adult :( Their prices are consider attractive enough even without discount, but during exhibition, you will get an extra discount. No wonder why the booth is so full, the line are very long.
Afternoon situation, more people coming to the exhibition.
Now, I am taking y’all to the Plenary booth.
Babiesfirst is a bamboo fiber feeding set, I heard from many Jastip friends that they receive many customers ordering Babiesfirst bamboo feeding set. The design is indeed cute.
You can find our other carried brand, Moomu in Mybebe Indonesia’s booth. They had crazy attack special for each day. You can get a different discount for different items each day. The booth is very easy to find, in front of the stage.
The stage situation when there is no activity around that time, chairs are being occupied by those who need to take a quick rest.
Alami means natural in Indonesian, Alamii has a very nice booth design. It is a snack for kids, oven baked, no MSG, of course no artificials, and they only use premium alami ingredients.
Another booth that successfully has drawn my attention, it is the PMB Toys Indonesia. They are a vehicle toy maker.
And this is the reason why I remember them so much, this Vespa is only IDR 500,000 around USD 33. It has battery, it has speaker, it even has two extra wheel to keep it balanced. Wow!
Every thing will come to an end, I am grateful there are more and more events back to Indonesia. See you in next event! Tell me which brand you like the most.
